FGP™ is a B2B data solution that connects global franchisors with qualified franchisees, announces its market-wide rollout this month following its successful soft launch. FGP™ promises greater access to proven international and domestic franchise partners in a simpler and more streamlined process.
How FGP™ can help
According to VP of Business Development Rick McCrady, the biggest challenge for companies seeking to build their brand overseas through franchise partnerships is the inability to find highly qualified partners for expansion. The right local developers and operators make all the difference in getting up and running successfully in a new country.
By having comprehensive intelligence on verified and qualified prospects in more than 100 countries, FGP™ ensures multiple channels of communication that makes for a more efficient franchise sales process. This groundbreaking new platform eliminates the need for brokers, trade shows and blind advertising to connect directly with decision makers in domestic and international markets.
Who can benefit from FGP™
FGP™ works with franchise brands in all industries at a variety of levels of international engagement. Brands with master franchisees or focusing on domestic development can find lists of single and multi-unit local franchise owners to accelerate development. Brands at an early or middle stage of international expansion can find larger area developers and master franchisees–proven companies with great track records developing some of the biggest global brands.
According to McCrady, their proprietary system uses niche keywords and automated deep web research to find the initial data, which is then “collated, cross-referenced, and scrubbed [to pull] hard-to-find public information from well over 400 sources around the world.” This data refinement process allows companies to focus tight budgets on achieving effective results, traveling in order to close deals rather than for lead generation and prospecting.
FGP™ is a B2B solution connecting franchise industry executives with elite international partners for global expansion. They curate key data of owners, investors, and senior executives who can bring proven experience to your international growth initiatives. FGP™ Country Reports help you find the right franchise developers, operators and employees for your brand’s market entry and expansion. Complete contact information includes names, titles, companies, email addresses, phone numbers, LinkedIn profiles and more to ensure that you can quickly and easily network with the people who can help you meet your goals.
Rick McCrady, VP Business Development
1408 N. Riverfront Blvd. #316
Dallas, Texas, 75207